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Branding 101 Workshop

Join Amy Pomposelli, from Hygge Creative, as she takes you through everything you need to know to create a brand identity for your company. This workshop explains what branding is, why it's a must for your business and how to create a brand surrounding your product or services. Even if you already have a brand, this session will help you to take a fresh look at what you have already developed and help you refine your brand to increase your brand equity and profits.

About Hygge Creative:

Hygge, pronounced [hoo-gah], is Danish for taking pleasure in the small things and living a life of balance...work, family and friends. At Hygge Creative, we are all about slowing things down and spending time doing what we love with the people we love. Give us an advertising project, some good wine, our family, and we are in heaven.

At Hygge Creative, we connect consumers to brands by developing advertising and marketing content. This includes brand strategy, logo development, website design, social media and digital advertising, traditional advertising (print and TV); as well as, media strategy and purchasing.

Our agency was founded in July, 2018 by three ladies who do what we love. Advertising is our passion and part of who we are. It’s in our DNA. We worked together in a past life at Mad Men-style agencies of yesteryear. Although we branched out in different directions, fate brought us back together to create something new. Something we could call our own. Something that busts through the traditional mold.

We are brand-builders and storytellers for forward-thinking brands who are out there hustling and making a difference. Our mission is to help companies who are helping the world around them. We work with brands whose products or services help others, their community and the environment. We create the most strategically sound and creatively executed advertising campaigns for the doers, crafters and do-gooders of the world to help them help others.

Earlier Event: January 16
Detroit nodejs Meetup
Later Event: January 22
DC313 Meetup